President-elect Obama's office gave the media a new way to present him as Franklin Roosevelt 2.0 by announcing Friday that it will be posting weekly addresses - fireside chats for the web generation - on YouTube.
The first address will appear on Change.gov this Saturday, after it airs in audio. An Obama spokesperson says that this innovation is just the beginning of the digital, transparent presidency. The plan appears to be in the mold of what the campaign did with videos like "Four Days in Denver" and Campaign Manager David Plouffe's conversations on the state of the race. These videos allowed supporters to feel like they had a direct connection to the campaign, a connection that bypassed the media. Already, the Obama team has made good on the post-election plan. It posted a video from Valerie Jarrett, one of Obama's transition chairs, discussing plans for the new administration. Watch it here:
Good: His words cannot be taken out of context and can be viewed by everyone.
Bad: Any slip ups will be on the recorded video.
Ugly: The opposition edits the videos anyway, and sends viral emails to all their crazy friends, who then, won't believe the original.
I am grateful that he chooses this opportunity to communicate to and engage the American people on the issues confronting us. For thinking folks residing in reality based communities this is a great challenge.
At least Fox can't change what he's saying.
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