Wednesday, March 14, 2012

Digital Signals End of Historic Movie Theatres

A sad reality as the big movie palaces come down and the sterile, boring multiplex takes center stage. There is nothing to compare with the experience of watching a film on the big screen of one of the well-appointed old grand theatres - many a 100 years old.
BUFFALO, N.Y. — The license plate on movie projectionist Arnie Herdendorf's Buick is 35MM MAN, a nod to his work in the booth at the 1925 Palace Theatre, with its velvet-draped stage and chandeliered mezzanine.
When he drove recently to a multiplex to watch as its film projectors were swapped out for new digital ones, the sight of old 35 mm workhorses "stacked up like wounded soldiers" had him wondering how long his title – or job – would be around.
The questions are even bigger for historic movie houses themselves.
With the future of motion pictures headed quickly toward an all-digital format played only on pricey new equipment, will the theaters be around? Or will they be done in by the digital revolution that will soon render inadequate the projectors that have flickered and ticked with a little-changed technology for more than 120 years?
"Our guess is by the end of 2013 there won't be any film distributed anymore," said John Fithian, president and chief executive of the National Association of Theater Owners.
The Hollywood studios' industry-wide conversion from 35 mm film to digital satisfies modern-day demands for crisp clarity, cost savings and special effects like 3-D. And for big-budget theaters where new releases occupy multiple screens, installing digital projectors is a no-brainer. Already, about 60 percent have converted in the United States, at a price of $70,000 to $80,000 a screen, Fithian said.
But for the community-owned Palace and other small and historic movie houses, the merging of nostalgia with high-tech is a dauntingly expensive proposition. Yet one, most agree, that is critical if they are to keep attracting audiences to their light bulb-studded marquees. The cost is more than double the price of a top-of-the-line film projector.
"The Riviera Theatre is listed on the historic register, but we are not a museum," Executive Director Frank Cannata said from the 1927 theater north of Buffalo, "so it's important that we stay current ... and staying current isn't always affordable, as we're all finding out."
An estimated 500 to 750 historic theaters currently show movies, according to the Theatre Historical Society of America, though it adds no one has formally researched the number and the estimate is conservative.
There's more HERE.
Many of these theatres began life by showing 1 or 2 reel movies between vaudeville stage acts. The image above is the famous Beacon Theatre in NYC. A grand palace, indeed. (click image to embiggen.)
And so it goes.
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1 comment:

  1. I look forward to Coke Colas summer film series every year at the Historic Fox Theater here in Atlanta. No digital and an organ player before the show and at intermission.

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